Are you storing your white wines in the back of the refrigerator and your red wines on top of the refrigerator? When it comes to serving wine, temperature matters. There are some common misconceptions about the "right" wine serving temperature for your red and whites. Let's start with a little myth busting.

MYTH – White wine should be served ice cold

• False – White wine should be served between 45°F and 50°F, depending on the varietal. Wine that is served too cold with taste flat and simple. Here's a tip: Store your bottles of white wine in the fridge, but take them out at least 15 minutes before serving.

MYTH – Red wine should be served room temperature

• False – Red wine should be served between 50°F and 65°F, depending on the varietal degrees. Keep in mind, prior to modern home heating methods, many rooms were heated to only 63° F (17° C) or less. Today central heating commonly heats rooms to over 70° F (21°C) or more. That's a bit too warm. Heat changes the aromas and makes the alcohol more pronounced in flavor so even red wine should be slightly chilled. Just put the bottle in your refrigerator 15-20 minutes. If having a party, take the white wine out of the refrigerator at the same time you put the reds in the fridge. Just put a timer on your phone and you'll have wine pretty close to perfect temperature for your guests.

And, when in doubt, choose cooler. It's easier for a wine to "warm" up in the glass than cool down in the bottle.

Here's what the folks at Wine Spectator say, and we agree:

• Light dry white wines, rosés, sparkling wines: Serve at 40° to 50° F to preserve their freshness and fruitiness. Think crisp Pinot Grigio and Champagne. For sparklers, chilling keeps bubbles fine rather than frothy. This is also a good range for white dessert wines; sweetness is accentuated at warmer temperatures, so chilling them preserves their balance without quashing their vibrant aromas.

• Full-bodied white wines and light, fruity reds: Serve at 50° to 60° F to pick up more of the complexity and aromatics of a rich Chardonnay or to make a fruity Beaujolais more refreshing.

• Full-bodied red wines and Ports: Serve at 60° to 65° F—cooler than most room temperatures and warmer than ideal cellaring temperatures—to make the tannins in powerful Cabernet or Syrah feel more supple and de-emphasize bitter components.

And, wine refrigerators are also a great way to keep your reds and whites right where you want them. In fact, we at Haskell's can even do one better for you. We can help you find your perfect wine, we can also store your wine in our temperature controlled wine cellar. Whatever your wine cellar needs, please reach out to one of our locations nearest you!